Nine Canadian leaders set to judge at Cannes this year
The festival has revealed the agency heads for the awards, following the announcement of a new Creators conference stream.Read More
View ArticleCannes Lions 2024: Canada’s off to a seemingly good start
The festival released 17 shortlists on Saturday and Sunday, with Canada picking up 113 nods.Read More
View ArticleCannes Lions 2024: Canada nabs more nods
Another day, another batch of shortlist mentions for agencies Critical Mass, Dentsu, Edelman, FCB, Rethink and VML.Read More
View ArticleCannes Lions 2024: Klick Health strikes Gold (and almost a Grand Prix)
The agency picked up the only Gold Lion in Health & Wellness.Read More
View ArticleToo Good To Go says when in doubt, don’t necessarily throw it out
The European company is rolling out a campaign in Canada to tackle household food waste.Read More
View ArticleCannes Lions 2024: Canada hauls in 18 more Lions
Here are the Silver and Bronze winners in Media, PR, Social & Influencers, Direct and Creative B2B. Read More
View ArticleCannes Lions 2024: FCB lands on final shortlist
"Inployable" and "Runner 321" for CDSS and Adidas are in the running for an SDG Lion.Read More
View ArticleCannes Lions 2024: Rethink and Kraft Heinz steal the show
The duo won three Golds across PR, Social & Influencer, as well as Direct.Read More
View ArticleCannes Lions 2024: Canada sets new record
A dozen Lions were captured by Rethink, Dentsu and Ogilvy, helping the country clock in a total of 55.Read More
View ArticleCannes Lions 2024: It had to be a Grand Prix
Never a dull moment for Rethink in Cannes, as the agency collects more enviable hardware. Read More
View ArticleAre marketers ready for the future?
Brand leaders grapple with FOBO (Fear of Better Options or Becoming Obselete) when it comes to AI.Read More
View ArticleIs it the end of Google Search as we know it?
Some fear the business ramifications of the company's new AI Overview tool.Read More
View ArticleA marketer’s guide to Gen AI
A cheat sheet to some of the more popular platforms amid a tsumani of tools.Read More
View ArticleStaples Canada expands its Kids Learn + Play concept
The in-store experience will roll out in 100 more of the retailer's Canadian stores, designed to teach kids new skills through a curated product range.Read More
View ArticleTim Hortons’ next big balancing act
As it celebrates its 60th, the QSR continues to rebuild trust with Canadians by modernizing its brand, while protecting its legacy. Read More
View ArticleLoblaw suits up for a new Marvel marketing campaign
The promotion will use Marvel-themed trading cards, consumer products and in-store events.Read More
View ArticleNew Establishment 2025 opens with call for entries
The program launches today and asks the industry to nominate a rising media star.Read More
View Article2024 AOY: Media Experts keeps evolving
This story was originally published in the Fall issue of Strategy Magazine By Val Maloney The transformation that led Media Experts to ...Read More
View ArticleAOY 24: Broken Heart Love Affair on the art of film
This article was originally published in the Fall issue of Strategy Magazine By Brennan Doherty AGENCY | BRONZE Everything is bright and sunny ...Read More
View ArticleAOY 24: Mackie Biernacki marches to its own beat
SMALL AOY | BRONZE This article was originally published in the Fall issue of Strategy Magazine By Will Novosedlik Some folks, seeking corporate ...Read More
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